Plex Rebuilder Permanent Hair Color Cream - 10.1 Extra Light Ash Blonde Professional Hair Dye Kit

The Alfaparf Group's Il Salone Milano Plex Rebuilder brings together their experience and innovation in a color kit. This professional hair dye provides salon-quality color with an extra caring and anti-breakage action. Thanks to the Plex Rebuilder technology, it protects and restructures hair during and after coloring for visibly improved hair quality from the first application and reduced broken hair.

The color kits offer a wide range of permanent color shades, from Blonde to Red to Brunette, for vibrant salon-quality results. The permanent hair dye was created and formulated to preserve the hair fiber's beauty, giving it a healthy appearance, with an action both inside and outside the hair.

Inside the hair, the Plex Rebuilder technology reconnects, restructures, strengthens, and protects the hair fiber during coloring, reducing broken hair. Outside the hair, it seals the cuticles, locking pigments inside for an ultra-long-lasting, intense color result.

The Plex Rebuilder technology acts at every stage of the treatment. During and after coloring, it creates a complete and highly performing system that is easy to use and quick to apply. The restructuring and anti-breakage action works in 3 phases:

1. During the coloring, the color cream repairs and protects the hair fiber, providing an intense and brighter color with perfect white coverage.

2. After coloring, the conditioner seals the cuticles, locking pigments inside the hair for a longer-lasting color result and visibly improved hair quality.

3. Three weeks after coloring, the maintaining mask deeply repairs the hair, creating new bonds between the hair fibers for an intense restructuring action, resulting in invigorated and healthy-looking hair.

This hair coloring kit provides salon-quality results, with bonding and anti-breakage benefits from the very first application. It is enriched with Plex Builder Technology, linseed oil, and meadowfoam seed oil, and is free from parabens, paraffins, and ethyl alcohol. In an instrumental test, 93% of Plex Rebuilder users showed less breakage compared to those without it.

The Plex Rebuilder Collection box includes 1) Color cream & developer lotion, 2) Post color conditioner for ultimate protection & hair glaze, and 3) Maintaining mask to restore the hair fibers. With over 30 years of experience, Il Salone offers hair coloring products for all stages of the process, from white coverage to long-lasting color, proudly made and formulated in Italy.

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