Schwarzkopf Keratin Color Permanent Hair Color, 1.1 Midnight Black, for up to 80% Less Breakage and 100% Gray Coverage

Professionally-inspired hair color for women, Schwarzkopf Keratin Color Permanent Hair Dye Color Cream, 1.1 Midnight Black, provides rich, striking color on all hair textures with minimal damage*. The Keratin hair color formula, developed with professionals, delivers professional-quality hair color and brilliant shine. Established in 1898, Schwarzkopf has 125+ years of hair expertise, offering this hair dye at home.

The 3-step Bond Enforcing System creates bonds and strengthens hair, leaving it 5X stronger after using this hair dye kit (against combing breakage on damaged hair vs a non-conditioning shampoo). The pre-color serum, containing Vitamin B6 and Collagen, primes the hair for an even color result.

This professional hair dye leaves hair looking and feeling soft and renewed, while also maintaining curl pattern and natural hair texture. The long-lasting, anti-fade formula delivers vibrant color for up to 10 weeks (based on 4 shampoos per week).

The precision applicator allows for easy use of this permanent hair dye color. The hair color kit includes a pre-color serum, which helps to reduce frizz by providing humidity resistance for 72 hours.***

For best results, it is recommended to repeat the application of the hair dye in tube every 4 weeks for even color from root to tip.

If you have any questions or are looking for a recommendation, you can contact one of our Licensed Stylists. For a consultation, email [email protected] or call us at 1-800-350-3998, Monday – Friday 9 a.m. to 6 p.m. EST. If you would prefer to communicate via text message, you can contact us on our secure text line at 1-480-442-9074.

product information: